"Enterprise growth does not happen by accident. It requires precision — the right structure, the right strategy, and the right partner."
Senior sales leadership, strategic process, and organizational design — embedded with your team, driving consistent and scalable revenue growth.
Omnichannel strategy, infrastructure, and execution — designed to build loyalty, reduce churn, and create meaningful engagement at every touchpoint.
Not every organization is ready for a full-time Chief Revenue Officer or VP of Sales. But every organization competing at the enterprise level needs that level of thinking.
We embed with your team, learn your business, and deliver senior sales leadership on demand — without the cost or commitment of a full-time executive hire. From building a sales organization from the ground up to optimizing one that has outgrown its current structure, we bring the strategy, process, and execution to move the needle.
Our experience spans SaaS, CPaaS, and enterprise technology — environments where complex sales cycles, multi-stakeholder relationships, and quota accountability are the standard, not the exception.
CEOs, COOs, and boards at growth-stage and enterprise organizations in SaaS, and B2B technology that need senior sales leadership on demand — whether building from the ground up or optimizing an existing function.
A sales organization built with the architecture, leadership, and culture to deliver — quarter after quarter.
As organizations rethink their digital transformation strategies, they quickly realize that mobile and omnichannel engagement must be central to the plan. Reaching customers on their preferred channels — SMS, Email, MMS, RCS, WhatsApp, Messenger, and beyond and leveraging AI for intelligent decision making — is one of the fastest ways to build brand loyalty, increase spend, decrease churn, and create a network of promoters.
The CPaaS and customer communications landscape is complex. Vendor options are numerous, compliance requirements are real, and building the right infrastructure requires expertise most organizations do not have in-house. We help you navigate all of it — from strategy through execution.
We have designed campaigns, built the infrastructure that powers them, managed vendor relationships, and run RFPs for organizations ranging from growth-stage to Fortune 100.
CMOs, CTOs, and VP-level leaders at organizations of any size — from growth-stage to Fortune 100 — that need an experienced advisor to build, optimize, or scale their customer communications capability.
Customers reached on their terms, retained through meaningful engagement, and converted through a communications infrastructure built to perform at scale.
The McLean Advisory Group is an enterprise advisory practice specializing in sales leadership and customer communications strategy. Founded on the belief that senior-level expertise should be accessible to organizations at every stage of growth, we bring the kind of strategic thinking that moves businesses forward.
With more than 20 years of enterprise experience, our principal has built and managed strategic account portfolios spanning some of the most recognized brands in retail, FinTech, travel, and technology. Her career has been defined by a consistent ability to grow revenue in complex, multi-stakeholder environments — managing portfolios measured in the tens of millions and leading high-performing sales teams to consistent attainment.
Her expertise in CPaaS and cloud communications brings a second dimension to the practice — one rooted in deep knowledge of the vendor landscape, the compliance environment, and the infrastructure required to execute customer communications at enterprise scale.
She brings to every engagement a disciplined approach to strategy and execution, paired with a direct, results-oriented style that earns the confidence of both clients and the teams she leads.
Whether you are exploring a fractional sales engagement, need guidance navigating the omnichannel landscape, or simply want to assess the fit — reach out. We serve clients across the United States.